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Social Media & Influencer Marketing Specialist (Australia)

Airalo
Australia
Remote
Full-Time
8
Calm

Summary

Responsibilities

  • Brainstorm, develop and execute end-to-end influencer marketing campaigns aligned with Airalo's goals and target audience.
  • Partner with relevant Australian influencers and content creators to create authentic and engaging content.
  • Develop and execute an effective social media strategy tailored to the Australian market to increase brand awareness.
  • Monitor and engage with the Airalo community on social media platforms, responding to comments and feedback.
  • Monitor, analyze performance, and prepare reports on the ROI and effectiveness of influencer marketing efforts.
  • Effectively manage the budget allocated for influencer marketing campaigns.
  • Ensure compliance with legal regulations and manage influencer contracts and negotiations.
  • Handle potential social media crises and maintain a positive brand image.
  • Stay informed about industry trends, emerging influencers, and new platforms.

Requirements

  • At least 3+ years of experience in a Social Media and Influencer Marketing role.
  • Strong knowledge of the Australian market.
  • General marketing experience in brand management, content, social media, and market insights.
  • Excellent knowledge of main social media platforms including Instagram, TikTok, and YouTube.
  • Superior internal/external communication and cross-functional stakeholder management skills.
  • Ability to handle multiple projects simultaneously in a complex environment.
  • Good time management skills with an eye for perfection.

Benefits

  • Health Insurance
  • work-from-anywhere stipend
  • annual wellness & learning credits
  • annual all-expenses-paid company retreat in a gorgeous destination

Apply Now

๐Ÿ‘‰ Please mention that you found this job on CalmJobs, thanks!

Full Details of Job Post

About Airalo
Alo! Airalo is the worldโ€™s first eSIM store that helps people connect in over 200+ countries and regions across the globe. We are building the next digital service that revolutionizes the telecom industry. We are a travel-tech company and an equal-opportunity environment that values and executes diversity, inclusion, and equity. Our team is spread across 50+ countries and six continents. What glues us together is our commitment to changing the way you connect.

About you
We hope that you care deeply about the quality of your work, the intrinsic worth of tasks, and the success of your team. You are self-disciplined and do not require micromanagement in terms of your skillset and work ethic. You do your best to flourish as an individual every day while working hard to foster a collaborative team environment. You believe in the importance of being โ€” and staying โ€” authentic, honest, positive, and kind. You are a good interlocutor with clear and concise communication. You are able to manage multiple projects, have an analytical mind, pay keen attention to detail, and love to get your hands dirty. You are cognizant, tolerant, and welcoming of vulnerabilities and cultural differences.

About the Role
Position: Full-time / Employee
Location: Remote-first
Benefits: Health Insurance, work-from-anywhere stipend, annual wellness & learning credits, annual all-expenses-paid company retreat in a gorgeous destination & other benefits

Airalo is seeking a talented and highly motivated Social Media and Influencer Marketing Specialist to join our APAC team and grow the Australian market.
You will be responsible for guiding the strategy and development of our entire social media ecosystem in your market and you will develop and execute influencer marketing campaigns to raise brand awareness, drive user engagement and boost conversions.
This role offers an exciting opportunity to work with some of the most influential voices in the travel and tech industry.

Responsibilities include but are not limited to:

    • Strategy Development and Campaign Planning: Brainstorm, develop and execute end-to-end influencer marketing campaigns aligned with Airalo's goals and target audience.
    • Identify and Recruit Influencers: Partner with relevant Australian influencers, content creators and/or agencies to create authentic and engaging content that showcases Airalo's products.
    • Social Media Strategy: Develop and execute an effective social media strategy tailored to the Australian market to increase brand awareness, engagement, and lead generation.
    • Community Engagement: Monitor and actively engage with the Airalo community on social media platforms, respond to comments, questions, and feedback promptly, and build positive relationships with followers.
    • Performance Analysis and Reporting: Monitor, analyze performance and prepare reports on the ROI and effectiveness of influencer marketing efforts, including KPIs and metrics
    • Budget Management: Effectively manage the budget allocated for influencer marketing campaigns, ensuring efficient use of resources.
    • Compliance and Contracts: Ensure that influencer partnerships comply with legal regulations and company policies. Manage influencer contracts and negotiations.
    • Crisis Management: Handle potential social media crises effectively, maintain a positive brand image, and address customer concerns professionally
    • Stay Up-to-Date: Stay informed about industry trends, emerging influencers, and new platforms to continuously adapt and enhance Airalo's influencer marketing strategies.

Must-haves:

    • At least 3+ years of experience in a Social Media and Influencer Marketing role, preferably in a startup/scale up context
    • Strong knowledge of the Australian market
    • General marketing experience in brand management, content, social media, influencer and market insights with an in-depth understanding of the social media and digital space
    • Excellent knowledge of the main social media platforms (with focus on Instagram, TikTok and Youtube) and any key platform used or emerging in your target market; abreast of social media best practices, and regional, and global trends
    • Superior internal/external communication & cross-functional stakeholder management skills
    • Enjoying and excelling at handling multiple projects simultaneously in a complex environment
    • Good time management with an eye for perfection

Good to have:

    • Prior experience in the tech, travel, or telecommunications industry
    • A network of Australian influencers or influencer agencies you already worked with
If you are interested in this position, please apply via the link.

We sincerely thank all applicants in advance for submitting their interest in this opportunity with Airalo.

Apply Now

๐Ÿ‘‰ Please mention that you found this job on CalmJobs, thanks!